Capital Ballet is committed to preserving your privacy.
This policy explains how we use and protect any personal information that we collect about you.
By visiting our website making a purchase or donation, or registering your details with us for any reason, you are accepting and consenting to the practices described in this policy.
How we collect information about you
This section outlines how we may collect, process and store information about you.
Information you give to us
You may give us information about yourself by filling in a form on one of our website or by corresponding with us by phone, email, post or otherwise.
This includes information you provide when you register for our email lists, subscribe to our membership schemes, enter a competition, make a donation or register your interest in one of our courses, programmes or events. It also includes information you provide when making a purchase on our website.
We may also collect information from you through surveys or sign-up forms on third-party websites surveygizmo.com, mailchimp.com and spektrix.com. Northern Ballet does not control the information you provide to our partner theatres when booking tickets for our touring performances and events.
Information we collect about you
Information we receive from other sources
You may agree to give us information about yourself through third parties such as our touring venues, advertising partners or cultural networks. You will always have given permission before your personal data is shared with us.
We also collect information from public sources, and we may receive anonymised statistical information about our audiences from our touring venues and cultural networks.
Cookies are small amounts of information which we may store on your computer when you visit our websites.
Sensitive personal data
We may collect sensitive personal information about you including information about your racial or ethnic origin, your religious or other beliefs, trade union memberships you are a part of and offences or alleged offences committed by you. Such Sensitive Personal Data shall only be collected after having obtained your explicit consent to do so or where it is necessary to do so to comply with legal requirements including for employment law purposes.
Some sensitive data is requested in our customer surveys but is analysed anonymously and is not obligatory to provide.
How we will use your information
Disclosure of information
We may share information about you with third-party organisations for the following reasons:
Security and data retention
We employ security measures to protect your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage.
We will retain your information for a period of six years or as long as the law requires. We may also keep some information about you indefinitely for archiving purposes, if you give us permission to do so.
If you are under the age of 16 you must seek permission from your parent or carer before registering any personal information with Capital Ballet, Ballet Workshop, Aspirant Program or the Veneration Dance Project.
We may collect personal information about individuals under 18 who take part in our courses, programmes and events, for the purpose of running these activities.
We may also collect personal information such as imagery and testimonials for the purpose of promoting our programmes and projects. In these instances we will always ask for consent to use this information from the individual (if they are 16 or over) or their parent or carer (if they are under 16).
We always treat people under the age of 18 in line with our Safeguarding Children and Vulnerable Adults Policy.
As with most arts organisations, Capital Ballet needs to raise funds beyond our commercial revenue streams to survive. This can be through donations from individuals, companies or trusts and foundations. We do this by adhering to the same practice of privacy applied across all of our commercial activities.
In order for us to ensure our contact with individuals, companies and trusts and foundations in line with our interests as an organisation, we conduct surface level research and analysis. We do this by using customer data submitted by individuals to our organisation, such as donations or memberships, in addition to data gathered from public sources such as Companies House, Charities Commission and LinkedIn. For example, if an individual has donated to Capital Ballet recently, we may consider contacting them regarding forthcoming campaigns we believe they may be interested in, according to their demonstrated interests. This would also be the case if you have indicated an interest for fundraising in your email preferences.
By using legitimate, public resources, we can build an accurate profile of current and prospective donors, giving them greater opportunities to access our work but also streamline our communications.
In addition, we use personal data when necessary to inform an individual as to the status of a donation or membership, such as when we send a Direct Debit instruction to an individual who has signed up or renewed as a Friend or Patron via that payment method. Similarly, we will contact you if there are any changes to our membership benefits scheme or if an interest has been expressed by an individual to modify their current benefits.
When collecting data, we track our actions and record them, ensuring that what we collect is open to scrutiny, both internally and externally. As such, if you wish to request further information on the data collected in relation to yourself or your organisation, or if you are not happy to be profiled in any way and wish to opt out from our database, please contact email@example.com
Access to the personal information we may hold about you
You can ask us whether we are keeping personal data about you and request a readable copy of any personal data which we keep about you, by sending an email to firstname.lastname@example.org
Although we may require you to provide proof of your identity in advance, we will aim to respond to your request within 28 days and will do so free of charge. We reserve the right to charge an administrative fee when a request is manifestly unfounded or excessive.
You have the right to ask us not to process your personal data for marketing and/or fundraising purposes or to update your preferences on how we can process your data at any time. You can do this using the contact details below.
The Data Protection Officer
61 Bridge Street
Further guidance on your privacy rights and how to lodge a complaint with a supervisory authority is available from the ICO.